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Welcome to Media Prima Radio Networks (MPRN)!

We are Media Prima Radio Networks (MPRN).

We are Fly Fm, Hot FM & one FM.

We integrate listener, brand and objectives into innovative & creative promotional radio campaigns.

We go beyond commercials by creating customized on-air contests, programs, events, sampling activities, branded content, talent association and so much more!

Challenge us with your next campaign as we welcome any brief, big or small.

We'll make it happen for you!

Media Prima Radio Networks (MPRN)

Media Prima Berhad, a company listed on the main Board of Bursa Malaysia is one of Malaysia’s leading integrated media investment groups. Adopting the concept of commercial radio with format-specific programming, Fly FM, Hot FM & one FM are managed and operated by Media Prima Radio Networks (MPRN).



All three radio stations were launched in October 2005, February 2006 and January 2009 respectively. These stations operate from Sri Pentas, Bandar Utama, Petaling Jaya and by far have added the value and choices in the industry.

The growing success of both stations has increased opportunities in delivering effective advertising at a competitive rate. Advertisers are given the choice to execute their campaigns through on-air, online,
on-ground, and/or SMS. This helps reinforce branding of the stations while achieving measurable results for advertisers. Through continuous support from listeners, Fly FM, Hot FM & one FM are determined to keep the face of radio fresh and taking programs to the next level.

Media Prima Radio Networks has since been an icon in providing healthy competition in the radio industry, providing listeners with a range of variety in music. MPRN strives to provide its listeners with the best in music whilst catering to all walks of life.

Who are our listeners?
  • Generation-Y
  • Below 35 years old
  • Tech Savvy
  • Key opinion leaders
  • High spending power
  • Main demographic in Malaysia
  • The Stations
    Fly FM

    Catering to the urban market, Fly FM was established in October 2005 and is now the number two English radio station in Malaysia. The station has consistently showcase growth in the competitive market of the Malaysian radio industry and continues to offer consolidated content by delivering current music and fresh content to below 35 demographics.

    Fly FM continues to surprise listeners with fresh ideas as well as taking advantage of social media platforms to engage and interact with them. Some of the successful campaigns such as Paranoid Activity, Tweet Drive and I Wanna have caught attention of many people. In support of local acts, Fly FM also produced a special acoustic session called Fly FM Stripped which is currently airing in TV9. To date, Fly FM has won several awards from Shout! Awards for 2 consecutive years.
    Fly FM is also active on all social media platforms ie Twitter, Instagram and Facebook to be close in its listener's hearts and will continue to evolve by converging with social and digital platforms, hence creating a stronger bond of interaction between listeners and clients.
     
    Website: http://www.flyfm.com.my
    more about Fly FM
     
    Hot FM

    Hot FM made its debut on 6th February 2006, targeting youth below 35 years old. Combining the hottest songs with latest information and fresh content to reach its target, Hot FM continues to innovate and integrate with various platforms to remain relevant to its listeners.

    Currently standing at 3.4 million listenership and is the no. 1 station for the average listenership under 25 demographic, Hot FM has expanded its operations to Kelantan and Terengganu. Both stations feature localised content to suit the background and culture in East Coast since January 2012.
    Hot FM won several awards and recognition throughout the years. The station took home The Brand Laureatte for Best Brand in Media Category in 2009 and Best Radio Entertainment for UDC Awards in 2010. The station also dominated the Best Male and Female Radio Presenter Award in Anugerah Bintang Popular for 6 consecutive years and bagged the Best Radio Show Award for 2 consecutive years in Shout! Awards.
    Integration has been one of station's core strategies to move forward, hence Hot FM has collaborated with TV9 to produce a reality show called Versus. The latest addition includes the launch of Hot TV, a variety show on TV9 featuring Hot FM announcers. Hot FM is also active on all social media platforms ie Twitter, Instagram and Facebook to be close in its listener's hearts and will continue to evolve by converging with social and digital platforms, hence creating a stronger bond of interaction between listeners and clients.
     
    Website: http://www.hotfm.com.my
    more about Hot FM
     
    one FM

    one FM began its operation in January 2009, offering stations in Mandarin and Cantonese to 861,000 listeners weekly. The station emerged as the number one Malaysian Chinese radio station for the longest Time Spent Listening (TSL) among the 18-24 demographic.*

    Staying true and relevant to its core audience, one FM has organized various ground activation such as Beh Tahan Tour, One Fun Day, and The One Concert. Bringing down artistes from Hong Kong, Taiwan, Singapore and even Korea, the event has attracted thousands of listeners and allowed them to get up close and personal with the announcers.
    A true believer in integration, one FM continues to generate creative ideas by collaborating with 8TV and ntv7 in special projects such as 178 CNY Album and roadshows. one FM is also active on all social media platforms ie Weibo, Instagram and Facebook to be close in its listener's hearts and will continue to evolve by converging with social and digital platforms, hence creating a stronger bond of interaction between listeners and clients.
     
    Website: http://www.onefm.com.my
    more about one FM
     
     
     
    Nor Atika Mohd Rosdi noratika@hotfm.com.my
    Creative Marketing Exec.
     
    If you could be in any movie, what movie will you want to be in and why?
    I would love to be in The Black Swan and learn how to do ballet!
     
    What food that describe you the most?
    A box of chocolate! ;)
     
    3 things that you are thinking right now?
    Pancakes, Music & Lunch-time.
    Facebook link: Facebook Link
     
     
    Media Prima TV3 NTV 7 8TV TV9 Fly FM Hot FM One FM Primeworks NSTP Big Tree Outdoor